Lytham St Annes Privacy Policy

Data Collection Practices

We gather and manage various personal information types, including:

Use of Your Information

Your personal information serves these specific purposes:

• Service Provision in Lytham St Annes:
  • We handle the processing and management of your car rental reservations and contracts. We verify your identity to confirm compliance with our rental standards. We oversee the collection and return of vehicles, and we manage all payment transactions, including deposits and any applicable charges.
• Client Communication (Contractual Obligations and Legitimate Interests):
  • Delivering booking confirmations, updates, and essential rental details. Addressing your questions and offering customer support. Informing you about any changes to our services or policies.
• Marketing Preferences in Lytham St Annes:
  • We will send promotional offers, newsletters, and service updates with your consent or based on our legitimate interest. You can opt out whenever you choose.
• Service Enhancement for Our Customers in Lytham St Annes:
  • Evaluating website interactions to refine user experience and improve functionality. Conducting assessments to optimize our vehicle fleet and service offerings.
• Compliance with Local Laws and Regulations:
  • Adhering to local laws, regulations, and tax obligations. Safeguarding against fraud and maintaining service integrity. Addressing conflicts and upholding our policies.

Information Exchange

Sharing Your Information

• Local Service Partners: We collaborate with third-party service providers, including payment processors, IT support, and maintenance teams. These partners are contractually committed to safeguarding your data.

We do not share your personal information with third parties for marketing.

Data Protection Standards

We employ suitable technical and organizational measures to safeguard your personal information from unauthorized access, alteration, disclosure, or destruction. This includes encryption, access controls, secure servers, and routine security evaluations. Nonetheless, it is important to acknowledge that no online transmission or electronic storage method can guarantee absolute security.

Data Retention Policies

We keep your personal information only for as long as needed to fulfill its intended purposes, such as complying with legal, accounting, or reporting obligations. The duration for which we retain data depends on the specific type of information collected and the circumstances surrounding its use.

Your Rights in Lytham St Annes

Your rights under UK data protection law in Lytham St Annes

• Access to Your Information: Obtain a copy of your personal information records.

To exercise your rights, contact us using the details below.

Cookies and Tracking Practices

Our website utilizes cookies and related technologies to improve your browsing experience, assess site traffic, and customize content. You have the option to adjust your cookie preferences via your browser settings at any time. Your privacy is important to us, and we prioritize transparency in how we use this data.

Policy Changes

This Privacy Policy may be revised from time to time to align with changes in our practices or legal obligations. Any updates will be reflected on this page, accompanied by a new "Last Updated" date. Regularly reviewing this policy is recommended to stay informed about how we protect your information.

Contact Lytham St Annes

For inquiries regarding this Privacy Policy or our data practices, contact us: